Cookie Policy

This Cookie Policy explains how The Tax AdvizHER® uses cookies and similar technologies on taxadvizher.com and our related pages, what they do, and how you can control them. It should be read alongside our Privacy Policy, which explains how we handle personal information more generally.

Effective Date: July 20, 2026 | Last Updated: July 20, 2026

1. WHAT ARE COOKIES?

Cookies are small text files placed on your device when you visit a website. They allow the site to recognize your device, remember your actions and preferences, and understand how the site is being used.

We also use related technologies that work in similar ways:

Pixels and web beacons — tiny transparent images embedded in pages or emails that record whether content was viewed or clicked.
Tags and scripts — snippets of code that collect information about how you interact with a page.
Local storage — browser storage that holds information such as form progress or preferences.
Session replay and heatmap tools — tools that record aggregated interaction patterns to help us improve page design.

Throughout this policy, “cookies” refers to all of these technologies.

2. WHY WE USE COOKIES

To make the website work — including logins, member portals, shopping carts, and checkout.
To keep the site and your account secure and to detect fraud.
To remember your preferences, such as language or previously entered form details.
To understand which pages, offers, and content are useful so we can improve them.
To measure the performance of our marketing and, where you have consented, to show you relevant offers.

3. CATEGORIES OF COOKIES WE USE

Strictly necessary cookies

Required for the website to function. They enable core features such as page navigation, secure areas, form submission, cart and checkout, and load balancing. The site cannot work properly without them, and they cannot be switched off through our cookie controls.

Performance and analytics cookies

Help us understand how visitors find and use the site — which pages are visited, how long visitors stay, where they came from, and where they encounter friction. This information is aggregated and used to improve the site.

Functional cookies

Remember choices you make and enable enhanced features such as chat widgets, video players, saved form progress, scheduling embeds, and personalized content.

Targeting and advertising cookies

Set by us or our advertising partners to measure campaign performance and to show you relevant ads on other websites and social platforms. They may build a profile of your interests based on your browsing.

Social media cookies

Set by social platforms when their content is embedded on our site or when you use a share or follow button. They may track your activity across sites.

4. FIRST-PARTY AND THIRD-PARTY COOKIES

First-party cookies are set by us. Third-party cookies are set by providers we work with. Categories of third parties whose technologies may appear on our site include:

Our website, funnel, and CRM platform, which sets session and functional cookies needed for forms, member areas, and checkout.
Payment processors, for secure transactions and fraud prevention.
Analytics providers, to measure site traffic and performance.
Advertising and social media platforms, for campaign measurement and marketing.
Video, podcast, and scheduling platforms embedded on our pages.

Third parties set these cookies under their own privacy policies, and we do not control them. We encourage you to review the policies of any platform whose content appears on our site.

5. HOW LONG COOKIES LAST

Session cookies are deleted automatically when you close your browser.

Persistent cookies remain on your device for a set period — typically from a few days up to two years — or until you delete them.

6. YOUR CHOICES AND HOW TO CONTROL COOKIES

On our website

Where a cookie banner or preference center is displayed, you can accept or decline non-essential categories and change your choice at any time by reopening the preference center.

In your browser

All major browsers let you view, block, and delete cookies, and can be set to warn you before a cookie is placed. Look under Settings for “Privacy,” “Cookies,” or “Site data” in Chrome, Safari, Firefox, Edge, or your mobile browser. Browser private or incognito modes limit cookie retention as well.

For advertising

You can opt out of interest-based advertising through the industry tools operated by the Digital Advertising Alliance and the Network Advertising Initiative, through your device’s advertising identifier settings on iOS and Android, and through the ad preference settings offered by individual social media platforms.

For analytics

Major analytics providers offer browser add-ons and opt-out mechanisms that prevent their scripts from collecting your data.

By contacting us

You may email [email protected] with the subject line “Cookie Preferences” and we will process your request.

7. WHAT HAPPENS IF YOU DISABLE COOKIES

Blocking strictly necessary cookies will break parts of the site — you may be unable to log in, submit a form, book a session, or complete a purchase. Blocking other categories will not prevent you from using the site, but some features may not work as intended and the content and offers you see may be less relevant.

8. DO NOT TRACK AND GLOBAL PRIVACY CONTROL

Because there is no agreed industry standard for responding to browser “Do Not Track” signals, our site does not currently respond to them. We do honor recognized Global Privacy Control (GPC) opt-out preference signals where required by applicable law.

9. COOKIES IN EMAIL

Our marketing emails may contain pixels that tell us whether a message was opened and which links were clicked, so we can send more relevant content and less of what you do not want. You can prevent this by disabling images in your email client, or by unsubscribing at any time.